Grand Soir
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Maison Francis Kurkdjian 724
Clean light, white flowers, white musk
724 is the house's clean, luminous musky floral, drawn from city light and from architecture. It opens on a fresh urban accord of bergamot and aldehydes, moves into an airy bouquet of white flowers and settles on sandalwood and white musk. This Eau de Parfum comes in a bottle of 70 ml.
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The store’s selection is really good and comprehensive. Placing an order was very easy, and shipping was really fast. The fragrances were well packed and they were all...
The composition
How it unfolds in notes
The curve shows the order in which the notes come forward, not their strength.
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Top notes
- Bergamot
- Aldehydes
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Heart notes
- Grandiflorum jasmine absolute
- Sweet pea
- Mock orange
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Base notes
- Character
- Moderate
- Concentration
- Explore by note
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On the skin
How it unfolds
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City light
The brand's idea is the light of a city, and the opening follows it: bergamot for brightness, aldehydes for the clean, slightly metallic sparkle that makes a scent feel like freshly washed glass and stone. The effect is crisp and quick, an urban freshness more than a garden one.
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An airy bouquet
The heart is a bouquet of white flowers structured by Grandiflorum jasmine absolute, with sweet pea and mock orange. Jasmine gives the creamy centre, sweet pea a light, green-sweet freshness and mock orange a clean, slightly citrus-like bloom. It is kept airy rather than heavy, so the flowers read as clear and bright.
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Sandalwood and white musk
Sandalwood and white musk form the base. Sandalwood gives a soft, creamy wood, white musk a smooth, clean, skin-like finish. Neither is dark or sweet, so the perfume ends as it began, clean and luminous, with a gentle woody warmth underneath.
Wearing it
When, who and why
Day to evening
724 is easy to place: it suits the office, daytime plans and warm evenings, in spring, summer and early autumn. Two or three sprays are enough, and because the flowers are airy it stays close to you without pressing itself on a room.
Who it is for
For people who like clean, soft scents and want a floral that stays light and tidy. It is catalogued as unisex. If you work in a shared space or simply prefer quiet perfumes, the white musk and airy flowers make it an easy, well-mannered choice.
Why choose Maison Francis Kurkdjian 724
It is simple to follow: a bright start, a bouquet of white flowers, a soft base. The name and the idea come from city light and architecture, which gives it a modern, uncluttered character. It is the house's clean, musky floral.
At a glance
- House
- Maison Francis Kurkdjian
- Perfumer
- Francis Kurkdjian
- Year
- 2022
- Size
- 70 ml
- For
- Unisex
Questions
Frequently asked
What does 724 smell of?
Clean white flowers on a musky, woody base. The brand opens it with bergamot and aldehydes and calls it a clean, luminous musky floral.
How is the scent structured?
Top: bergamot and aldehydes. Heart: Grandiflorum jasmine absolute, sweet pea and mock orange. Base: sandalwood and white musk. This is the brand's own description of it.
Is it light enough for the office?
The airy flowers and clean musk make it a considerate choice for work. As an Eau de Parfum it still has presence, so two or three sprays are enough.
What size is it?
The bottle holds 70 ml, the classic size of the house. 724 is also made in 35 ml, in the same concentration, for anyone who prefers a smaller bottle.
The house
About Maison Francis Kurkdjian
Maison Francis Kurkdjian was co-founded in 2009 by perfumer Francis Kurkdjian and Marc Chaya, and conceives its collection as a fragrance wardrobe: scents to wear according to mood. The house names purity, sophistication, timelessness and a reinvented classicism as its codes, and its product pages explain every key raw material.
- Co-founded in 2009 by perfumer Francis Kurkdjian and Marc Chaya
- Chaya leads the company; Kurkdjian provides the creative vision
- A fragrance wardrobe: scents to wear according to mood
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The niche department of FragranceGems
NicheGems is part of FragranceGems B.V. in Zoetermeer, the Netherlands. Original perfumes from niche houses, handled by the same team that looks after every FragranceGems order.
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