Reinvented Eureka

Extrait de Parfum · 75 ml

Coffee and spice with an artistic edge

Eureka takes its cue from the instant an idea arrives with sudden clarity. The brand calls it a genderless oriental spicy fragrance with a bold, artistic character. The opening is unusual, pairing bergamot with coffee and violet leaf, before a spiced floral heart and a balsamic, woody base. Eureka comes as a 75 ml extrait de parfum.

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The store’s selection is really good and comprehensive. Placing an order was very easy, and shipping was really fast. The fragrances were well packed and they were all...

Tommi, FragranceGems customer · Read all reviews

Reinvented Eureka

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The composition

How it unfolds in notes

The curve shows the order in which the notes come forward, not their strength.

  1. Top notes

  2. Heart notes

  3. Base notes

Character
Strong
Scent family
Season
Concentration

On the skin

How it unfolds

  1. An unusual opening

    Bergamot gives the first brightness, coffee a dark, slightly bitter warmth, and violet leaf a cool green thread through both. It is an unexpected trio and the reason the perfume stands apart from the start. None of the three is sweet, so the opening stays dry and aromatic.

  2. Pepper, nutmeg, jasmine

    Jasmine gives the heart its floral core, and black pepper, nutmeg and cardamom wrap it in dry, warm spice. The flower is not allowed to turn soft, because the spices keep it taut and aromatic. This is the busiest stage, where floral and spiced notes move in and out of focus.

  3. Balsam and wood

    Styrax and tolu balm give the base a resinous, slightly smoky sweetness, patchouli adds earthy depth and sandalwood smooths the edges. After the busy heart, the base settles into a steady, warm line that stays close to the skin, as an extrait does.

Wearing it

When, who and why

How to wear it

Spray once or twice on the chest or the wrists. Coffee and spice come across best in cooler weather, so autumn and winter evenings are the natural setting. Keep the amount modest in a closed room; an extrait is concentrated and does not need a generous hand.

Who it is for

For people who enjoy a perfume with an idea behind it and are curious about unusual openings. The brand calls it genderless, so anyone drawn to oriental, spiced scents can wear it. It suits evenings, dinners and occasions where a distinctive, slightly dark scent feels right.

Why choose Reinvented Eureka

The opening is what makes it: bergamot, coffee and violet leaf are not a combination you meet often, and the rest of the pyramid stays warm and dry to support it. Perfumers Douglas Morel and Cristian Calabrò are credited with it, and the brand calls the result bold and artistic.

At a glance

House
Reinvented
Perfumer
Douglas Morel, Cristian Calabrò
Year
2023
Size
75 ml
Family
oriental spicy
For
Unisex

Questions

Frequently asked

How prominent is the coffee?

Coffee is listed as a top note, alongside bergamot and violet leaf, so it belongs to the opening. The heart then turns to spices and jasmine, and the base to balsams, patchouli and sandalwood.

Is it a bold perfume?

The brand calls its character bold and artistic. The spices and the balsamic base give it presence, and since it is an extrait, a light hand is enough.

What does the base consist of?

Styrax, patchouli, tolu balm and sandalwood. Styrax and tolu balm are balsamic resins that give the base a warm, slightly sweet weight, while patchouli and sandalwood add earth and smoothness.

The house

About Reinvented

Reinvented is a niche perfume house whose concept links mind, energy, emotion, spirit and body in a fluid world between the visible and the invisible. Every perfume is an Extrait de Parfum in a black glass flacon with a coloured glass sphere as the cap, from gourmand floriental to fresh citrus.

  • Concept: perfume as the connection of mind, energy, emotion, spirit and body
  • Each perfume is an Extrait de Parfum in a 75 ml flacon
  • Black glass bottles with a round coloured glass sphere as the cap

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    From the house of FragranceGems

    The niche department of FragranceGems

    NicheGems is part of FragranceGems B.V. in Zoetermeer, the Netherlands. Original perfumes from niche houses, handled by the same team that looks after every FragranceGems order.

    Our story
    • Original perfumes, new and in original packaging
    • Packed with care in the Netherlands
    • Customer service by the FragranceGems team